When I first opened our doors for business four years ago, I didn’t quite realize how important a role the internet would play. The web is constantly changing and evolving. That’s both a good and bad thing. Change can be good. It can also be a pain in the butt because it means a steady string of on-going improvements. But I want my clients to have the best possible online experience with us. It’s important to me. So I’ve been implementing improvements to our web presence in-between shooting and all the other things I need to do to keep this little ship moving.
One thing I’d been meaning to do was to have a consistent brand across our sites. I’ve been so busy it’s been a challenge to make the time, but I’ve been fitting it in where I could, and relying on the fantastic back-end designers to do their coding poetry.
It’s important that the Blog is a good resource for our loyal visitors, too (if you’re not yet a subscriber, you can sign up via any blog post). We spent a good amount of time creating more than just a place to showcase recent images. We’ve created an online magazine that now has over two years of content which continues to grow.
I’m happy to say the re-branding is now done. For now. For a little long while. It’s been a lot of fun. Woohoo!
This meant a new logo for Images of a Promise to more closely match the Dean Oros Photography logo, and a colour scheme that not only works across our sites, but also is complimentary to the different types of imagery we create. And, it needed to match our Client Area, too.
The technology behind all of this is state of the art. Okay, I admit I’m a tech-geek.
That being said, I think it all works nicely. I hope you do, too.
Above: Dean Oros Photography + Design Website
Above: Dean Oros Photography + Design Client Area
Above: Images of a Promise Splash Page
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I love the new look!